Based on the approved concept and direction from our design team, our programmers will begin production of your site. During this phase all coding will be implemented. The developmental stage is the point where the web site itself is created. At this time, the web designer will take all of the individual graphic elements from the prototype and use them to create the actual, functional site. This is typically done by first developing the home page, followed by a "shell" for the interior pages. The shell serves as a template for the content pages of your site, as it contains the main navigational structure for the web site. Once the shell has been created, the designer will take your content and distribute it throughout the site, in the appropriate areas.